Exemplifying Link2traffic.com's flexibility with its clients, Search Intelligence is a customized service that analyzes client's key business metrics as they relate to search.

Many Fortune 1000 firms spend a significant portion of their marketing budgets on focus groups. Search is an excellent means of bringing pre-qualified user data to the table. Search Intelligence can inform online and offline business decisions, such as messaging or even merchandising based on what real consumers are seeking.

how Link2traffic.com does it
The first step is finding out what the client wants to know; every single engagement is unique. Once parameters are established, Link2traffic.com brings in specialists in Natural Search Optimization and Paid Search Management, researchers and analytics team members who aggregate the requisite information. Link2traffic.com's team meets regularly to evaluate the report's progress, and the client service team walks the client through the findings.

what search intelligence measures
Delivered as a monthly, quarterly or in a customized timeline, Search Intelligence reports can include any of the following and are flexible to the client's objectives:

Competitive Tracking: Competitors' visibility in search engines; monitoring paid and natural results for a set of keywords; assessing who invests in paid or natural search; qualitative assessment of key competitors' search strategies

Offline-Online Mapping: Map traffic, search traffic conversions to offline events, such as: press releases, TV ad campaigns, promotions and contents, seasonal events; analyze data for increase in buzz the Link2traffic.com difference

Link2traffic.com has always been and will continue to be at the forefront of search, developing and adapting to new technology, adding services, and making sure our clients always gain the best possible return on investment.